Lester Hein

Hey 👋🏽, my name is Lester.

I write about behavioural marketing, music, business and productivity. I hope you're having a nice day :)

Overhead is everything

Any new thing that enters your life comes with some form of overhead. A new purchase, a new system, a new acquaintance, a new employee, a new hobby. Almost nothing simply enters your life and then si

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Lester

Behavioural Marketing Guy

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Lester

Overhead is everything

Any new thing that enters your life comes with some form of overhead. A new purchase, a new system, a new acquaintance, a new employee, a new hobby. Almost nothing simply enters your life and then si

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