So, after my previous post about the gut busting amounts of money made by Apple vs Google vs Microsoft over the past ten years, someone asked why I didn’t include Facebook. Short answer: I forgot.
So, instead of updating the original post with the Facebook data (pain in the ass), here is an entertaining infographic that shows the value of both Facebook and Lord Mark Zuckerberg. It also shows what you and I are worth the big blue Book, including the average value of an individual user. Just think, at one point your status about now knowing what to eat today was worth more than $300 to someone. Not me. But someone. (hint: his name ends in uckerberg).
If you want to see the big picture, click on the image. (Yes, that was a pun. Yes, it was intended.)
Right now, I am asleep. And it’s not even today. Right now, it’s actually last week, which is when I wrote this post.
You see, this is a scheduled post, which means I wrote it, set a posting date and then went along my business (probably writing another post). But what about the Facebook post and the Tweet I sent out about this post? Also scheduled, so that they would go out after the article was published. I was, in fact having a sandwhich at the time.
How does it work?
I run my blog on WordPress, which I consider one of the best bloggin platforms around. Whenever I write my blog posts (usually on Sundays) I schedule them to be posted at different times and dates using the built in scheduling option. There’s not much to it, and anyone can learn how to schedule wordpress posts in just three steps
How To Schedule WordPress Posts
Write your post
Click on the Publish date and set it to whatever you want
Click ‘Publish’ et voila.
You will receive a confirmation message above the post editor that let’s you know when your post will be published.
“Post scheduled for: Jun 22, 2012 @ 6:00”
That really is all there is to it
Tip #1 – WordPress Editorial Calendar Plugin.
Sometimes looking at all your upcoming posts in list view can be a little disorientating – you don’t get a clear sense of what is posted when. To solve this problem, I use a plugin called WordPress Editorial Calendar to show me exactly when my posts will be sent out.
Have a look – each of these is scheduled to be posted at around 2-3pm South African time, which is when I get the best response to content I post.
Tip #2 – Posting to Facebook and Twitter in the Future
To help me schedule my Status updates and Tweets I use Buffer. It works by allowing you to set a time window for your content to be published. Most of the traffic to this blog comes from South Africa, which is why my posts are set to go out between 10am and 4pm SA time. That’s 2am to 8am my time. And I’m still fast asleep.
Status updates and Tweets are intentionally scheduled to go out later than blog posts and not at the same time. I learned the hard way that it’s better to give it a little while (caching, daylight savings time, whatever).
This video is a great illustration of just how odd our online lives have become. From liking things to following people around and of course, asking random people we don’t really know to be our friends.
It’s all @magictim’s fault, really it is. I got on to twitter about two weeks ago. Sure i’d heard and read about it, but i though ‘what the hell good is a 140 character blog? I talk far too much for that to be of any use to me.’ And oh how I wrong I was.
I met Tim very briefly at Quirk eMarketing‘s staff bash a while back (the promise of free beer and pizza on a Friday night was more than enough to lure me there…) After baffling him about how i knew his name (i saw his pic on facebook) and chatting over a beer, I next met him online in the twittersphere (is that a word yet?). After watching Tim tweet to some of his contacts, I started following @simonebiz. That still sounds weird when I say it out loud. Anyway, I started following simone and one of her tweets read something along the lines of ‘Simone is looking forward to Nomadic Marketing.’ So me being me i busted in and asked about what exactly Nomadic Marketing was all about, since the name sounded really cool. She explained it all to me and then informed that sadly, registrations for the course had closed 2 weeks earlier
Simone then recommended that I follow @daveduarte, who was hosting the course. So i did just that. Dave put me in contact with someone at the GSB and before you could say comfy geek slippers I was registered as a delegate at Nomadic Marketing. I’m sure that if they’d told me they’d be calling me a ‘delegate’ I would have signed up just so I could pretend to be Kofi Anan.
Anyway, I thought that it was really cool that I was able to get a tangible real world benefit from thus ‘new’ social network which is slowly taking a beakhold in South Africa. a clear indication on that power that these networks offer. UCT likes it too, since they now have my money.
As soon as I figure out how to add twitter feeds to wordpress.com‘s widgets, I’ll do just that.
Till then, a little birdie told me that you can follow me @here