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©Copyright Lester Hein

Made with

marketing

Advertising in nature.

Written by

LE

Lester

Behavioural Marketing Guy

Published on

1/27/2025

This quote from Alchemy stuck with me. Flowers are selling pollen to bees in the hope that they “buy” and help them propagate.

I like the cheeky framing and the very obviousness of it all. It made me wonder - what else can be reframed like this, in a totally different context?

IMG_1803.png

Source: Alchemy by Rory Sutherland

#marketing

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