Lester Hein
Hey šš½, my name is Lester.
I write about behavioural marketing, music, business and productivity. I hope you're having a nice day :)
This Apple Shortcut Finally Got Me to Use My Standing Desk
::: ā ļø: Youāre gonna have to do some Terminal stuff, so if this is not your kind of thing, probably better to stop reading now. ::: For years I had a standing desk at work, and I used it constantly. I
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Lester
This Apple Shortcut Finally Got Me to Use My Standing Desk
::: ā ļø: Youāre gonna have to do some Terminal stuff, so if this is not your kind of thing, probably better to stop reading now. ::: For years I had a standing desk at work, and I used it constantly. I
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Lester
This Apple Shortcut Finally Got Me to Use My Standing Desk
::: ā ļø: Youāre gonna have to do some Terminal stuff, so if this is not your kind of thing, probably better to stop reading now. ::: For years I had a standing desk at work, and I used it constantly. I
Read post
Lester
reading
Getting Things Done: Going back to the well time and time again
GTD and how I snuck my way to competence
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Lester
marketing
The Psychology of āEveryoneās Doing ItāāAnd Why It Sells. Anchoring and Social proof for marketers.
Use Anchoring and Social Proof to become a better behavioural marketer
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Lester
marketing
How to Use Behavioral Marketing to Sell š (Without Being Manipulative)
How to use behvioural psychology in marketing
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Lester
music
Now Playing: Hot Fuss - The Killers
I first heard this album while walking past Musica (a CD store in South Africa) - I heard the riff from āSomebody Told Meā blaring from the store PA and that was enough to hook me. Intrigued, I wen
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Lester
life
Sunset in Prague
I just really like this picture. Nothing much else to say, other than I am enjoying the camera on the iPhone 16 pro very much - itās the main reason I upgraded (from my 12 pro) Thatās Namesti Miru po
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Lester
marketing
Stop Making It Hard to Unsubscribe šØš
#marketing You want to make your email marketing SUPER effective and avoid Unsubscribed users. Here is some Behavioral Marketing advice for email marketers to help you improve your unsubscribe proces
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Lester
marketing
How Burton convinced me NOT to buy a snowboard with just 9 words š
#marketing Tl;dr Using notifications to let customers know about upcoming events can be a powerful way to create awareness of campaigns. However, if not executed correctly, they can backfire and lead
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Lester
writing
On Writing.
Iāve made a commitment to write more this year and have spent some time thinking about WHAT I will be writing. Even some time on WHY I will be writing ( and whom for). But today I was pondering HOW I
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