Lester HeinLester Hein
MarblesLinkedIn

Hey 👋🏽, my name is Lester Hein.

I’m a behavioural marketing specialist who loves exploring the psychology behind why people buy, how businesses grow, and how to build better workflows. When I'm not untangling marketing strategies or testing productivity habits, you'll usually find me writing about great music or sharing my latest travel adventures.

Lester Hein

28 February, 2015

Audiobooks are for fiction

Over the past few years I’ve developed a great appreciation for audiobooks. The ever growing number of titles available (especially on Audible) and the incre…

Read post

Lester Hein

2 May, 2011

How Kenneth Cole is throwing away money every day

From time to time I need to buy formal clothing. I am not a very good shopper, so once I find something I like and that fits me well, I tend to keep going ba…

Read post

Lester Hein

2 December, 2009

Some things to think about when sending email

With all the focus lately falling on social networks and social media, it feels a bit like email is getting a rough deal. Make no mistake, email is still ali…

Read post